When learning SEO, it should always be a priority to have a website that is clean, attractive, and efficient for your traffic. If your website is no fun place to stick around, it doesn’t matter how many people you draw to it. This is because web design is the most important thing. Visitors prefer websites that are user friendly and are attractive. Give the people what they crave by using the tips below.
When doing web design, use the appropriate graphics. Remember, bitmap images are huge and usually don’t work well, PNGs work fine. Use a GIF instead if the image contains over 256 colors and PNG for test buttons and screen shots. You can use Jpegs for photos.
Make sure all of your webpages actually have titles, and make sure they are descriptive. A surprising number of webpages out there are called “untitled document” or “new document”. This not only denies visitors a useful piece of information to remember your site, but also absolutely destroys your SEO, since search engines weight page titles heavily when ranking sites.
Do not overdo the graphics on your site. While you need graphics to create a website that looks well and works right, you don’t need a lot of them, because they can clutter things. You need to not use graphics to decorate things, you need to be sure they’re making your site better. Having the right amount of graphics that does not impede on the overall website design is key to how well the site looks.
To create a better-optimized site, avoid using frames. Many users like frames, but when search engines crawl your website, they will not see what is contained within them. When information isn’t seen, your ranking with the search engines goes lower. If this does happen, your visitation may sink.
Don’t load rich content automatically. Rich content mainly refers to music and videos, but anything other than text or graphics qualifies. Many people browse in work environments where sounds suddenly playing is a big problem. Also, many people find such rich content annoying in general. Rich content should require some interaction from the user before playing.
Make sure you have enough details on your company page to allow your visitors to know more about who you are and what you can offer them. Many sites use very boring, trite ideas on these pages. Make it a little more exciting! Give visitors insight into you, the designer. Help them understand how you began designing websites, which other designers you consider to be mentors, and where you are going from here.
Try to make sure that any music or pictures that you’re linking to is hosted on your own web server. Do not hotlink to any other website images. This can be construed as bandwidth theft and it could put you in violation of a copyright too. It’s not worth the risk.
Remember, people don’t like visiting malfunctioning websites that take long to load. You can avoid all of the mistakes amateurs make by use the tips you’ve learned here.